[NEWS] The Star - Soft release the new hope for rescued Bornean sun bears
PUBLISHED BY: THE STAR
PUBLISHED ON: 7 JULY 2026
BSBCC monitoring released sun bears with GPS collars. - Filepic
SUN bear conservationists in Sabah are testing a soft release method to increase survival of the endangered species.
Tenom and Pitang were selected as trailblazers for the programme involving a phased reintroduction to their natural habitat.
“This process takes time and depends on each bear.
“We take them to the forest, then back to the centre and repeat the process until they are independent enough to live on their own in the wild,” Bornean Sun Bear Conservation Centre (BSBCC) environmental education officer Mohd Haniff Mohd Busrah said during a briefing at Tabin Wildlife Reserve (TWR), Bernama reported.
BSBCC currently has 43 rescued sun bears, the majority previously illegally kept as pets or were found in oil palm plantations.
So far, 13 bears were hard- released, but three didn’t survive due to factors like competition among bears in the wild, food scarcity, disease and injury.
“When they become too accustomed to humans, restoring their wild nature is very challenging.
“Some no longer exhibit natural behaviour, so they remain at the centre,” he said.
In the soft release, the bears are fitted with a GPS collar (costing around RM10,000 each) to enable monitoring and evaluation of the programme’s effectiveness.
Mohd Haniff said 15 bears were rescued between 2018 and 2026, with an upward trend in rescues this year with four bears so far.
Tabin Sun Bear Project (TSBP) by BSBCC and supported by a RM50,000 grant from Malaysian Palm Oil Green Conservation Foundation (MPOGCF) is focused on scientific research, field monitoring and human-wildlife conflict management.
TWR, under Sabah Forestry Department and Sabah Wildlife Department (SWD), is about twice the size of Singapore and is suitable for wildlife conservation as it is far from human habitation.
It is equipped with BSBCC facilities for rehabilitation programmes, monitoring and research, in addition to having logistical uniqueness such as natural landing areas in the volcanic mud zone to facilitate access to the interior.
Meanwhile, MPOGCF conservation and sustainability executive Nur Fatin Amirah Ahmad Amri said support for TSBP was part of efforts to promote sustainable wildlife conservation.
Plantation companies work in cooperation with SWD and BSBCC to report the sighting of bears, she said, while part of the grant was utilised for the GPS collars.
She said Tenom, who has been at Tabin for almost two years, was showing positive adaptation to the forest environment.
𝐃𝐞𝐧𝐭𝐚𝐥 𝐰𝐨𝐫𝐤𝐬𝐡𝐨𝐩 𝟐𝟎𝟐𝟔
Strengthening Oral Health Care for Sun Bears and Orangutans
For five days, from 21–25 July 2026, the Bornean Sun Bear Conservation Centre (BSBCC) welcomed veterinary professionals from across the region for another intensive wildlife dental workshop dedicated to the care of sun bears and orangutans.
The workshop provided participants with valuable hands-on experience in diagnosing and treating oral health conditions in these remarkable species. Dental health plays a vital role in an animal's overall welfare, affecting its ability to feed, behave naturally, and maintain a good quality of life.
We were honoured to welcome renowned veterinary dental specialist Dr Cedric Tutt from South Africa, who led the workshop and shared his extensive expertise in wildlife dentistry. He was joined by Dr Serena Oh from Singapore and Dr Yeoh Boon Nie, whose knowledge and experience greatly enriched the learning experience.
The workshop also brought together veterinarians from a wide range of wildlife organisations and veterinary clinics, including Lok Kawi Wildlife Park, Danau Girang Field Centre, Jesselton Animal Clinic, Kinabalu Animal Clinic, Dr Pets Animal Clinic, and Pawlala Animal Clinic. Together, they created a valuable platform for sharing knowledge, exchanging experiences, and strengthening professional collaborations in wildlife medicine. Opportunities like these not only enhance veterinary skills but also contribute to improving the standards of care for wildlife across the region.
A heartfelt thank you to Dr Cedric, Dr Serena, Dr Yeoh Boon Nie, and every participating veterinarian for your dedication, generosity, and commitment to wildlife conservation. Your willingness to share your expertise and support one another continues to strengthen our collective efforts to provide the highest standard of care for the sun bears.
Through collaboration, knowledge sharing, and a shared passion for wildlife, we continue to build a stronger future for veterinary care and conservation. We look forward to welcoming more opportunities like this to improve the health and welfare of the incredible animals in our care.
A visit from the Minister of Domestic Trade and Costs of Living, Datuk Armizan Mohd Ali
BSBCC received a visit from the Minister of Domestic Trade and Costs of Living, Datuk Armizan Mohd Ali. The visit, though short, was guided personally by Dr. Wong Siew Te. The delegates were brought to visit some of the infographic boards, with explanation to some of the sun bears stories, followed with a visit to the observation platforms and ended up with some brief ‘stop’ at our souvenir shop.
Thank You, Datuk Armizan, for your visit!
Karnival Kerjaya SMK Batu Sapi, Sandakan
On the 24th of July 2026, we were invited to open a booth at the Karnival Kerjaya SMK Batu Sapi, Sandakan. The half-day event gathered some of tertiary education institutions, federal agencies, state departments and NGO to provide insights and opportunity to learn on the educational pathways students can take after they finished the secondary level education certificate.
As an effort to continuously raise awareness and instilling interest for wildlife and nature conservation among the students, the team from Sepilok (Sepilok Orangutan Rehabilitation Centre (SORC), Rainforest Discovery Centre (RDC), and Bornean Sun Bear Conservation Centre (BSBCC)) stood side by side to reach the students with our capabilities. Various activities carried out for students to watch, listen, and learn about the forest and wildlife especially orangutan and sun bears.
It was a good day to be together with the students, again, for our wildlife and nature. Thank you SMK Batu Sapi.
[NEWS] New Straits Times - Why Malaysian should watch the first big-screen documentary about the Malayan sun bear
PUBLISHED BY: NEW STRAITS TIMES
PUBLISHED ON: 26 JULY 2026
BY: ELENA KOSHY
A defining moment as Itam steps out of the crate into freedom at Tabin Wildlife Reserve. Photo courtesy of the Bornean Sun Bear Conservation Centre.
CHUG! Chug! Chug!
The helicopter's main rotor gathers speed, the rhythmic thud growing louder as the aircraft begins to lift. Suspended beneath it is a transport crate carrying one precious passenger: Itam, a Malayan sun bear. As the helicopter climbs above the rainforest canopy, it carries more than a rescued bear. It carries hope.
Hope is the story of Itam, rescued from a life of human cruelty and rehabilitated at the Bornean Sun Bear Conservation Centre (BSBCC) in Sandakan. Today, she's making one final journey, not into captivity, but towards freedom. After everything she has endured, the forest is waiting to welcome her home.
Dr Wong Siew Te (left) shares a quiet moment with Itam in the crate before her release into the wild. Photo courtesy of Bornean Sun Bear Conservation Centre.
The powerful opening of Itam: A Sun Bear Story, a documentary by Brainchild Pictures, directed and produced by Raymond Tan, holds me transfixed.
This is more than a beautifully crafted film. It's a window into the often-unseen world of wildlife conservation, revealing the dedication, patience and sacrifice of those working tirelessly to give rescued sun bears like Itam a second chance at life.
Behind every successful release lies years of rehabilitation, careful planning and the unwavering belief that animals scarred by human actions deserve the opportunity to return to the wild where they belong.
DOCUMENTING WILDLIFE
Raymond Tan at work in the rainforest, capturing the remarkable story of Itam and the conservation efforts to protect Malaysia's elusive sun bears. Photo courtesy of Rain Zheng.
Tan never imagined that a chance encounter with Dr Wong Siew Te, founder and chief executive officer of the BSBCC, would change the way he saw wildlife. Having known little about sun bears, he soon discovered that behind the shy, elusive animal was one of Malaysia's most remarkable yet overlooked species, fighting for survival.
"This is a uniquely Malaysian story, yet it is one that many people have never seen before."
For Tan, making Itam: A Sun Bear Story was more than another filmmaking project. It became both a responsibility and a calling to tell the story of a species that has long remained in the shadows.
"This is the first feature documentary about the Malayan sun bear to be shown on the big screen," he told the audience at the film's recent premiere.
The documentary also marks Tan's first venture into documentary filmmaking after directing two feature films.
"I'm learning a lot," he confides, adding: "When this sun bear story came to my attention, I couldn't just leave it."
Filming wildlife was unlike anything he had experienced before. Nature refused to follow a script. The bears moved on their own terms, the rainforest dictated the pace and every fleeting moment had to be captured as it unfolded. There were no rehearsals, no carefully choreographed scenes and no opportunity to call "cut" and start again.
"There was no second take. Everything was just one take."
Yet, beyond the breathtaking images of sun bears in their natural habitat, the documentary shines a light on the extraordinary work of the BSBCC in Sandakan.
Many of the bears arrive after enduring unimaginable suffering, rescued from the illegal wildlife trade, kept as pets or confined to tiny cages. At the centre, they're patiently rehabilitated, encouraged to rediscover their natural instincts and, whenever possible, prepared for the day they can return to the forests where they belong.
In telling Itam's story, Tan also pays tribute to the people whose lives are devoted to giving these bears another chance.
Through years of dedication, compassion and perseverance, the centre's veterinarians, caregivers and researchers quietly transform stories of cruelty into stories of hope, proving that while humanity has caused much of the bears' suffering, it also has the power to help them heal.
HOPE AND DESPAIR
A Malayan sun bear, the world's smallest bear and one of Malaysia's most threatened wildlife species. Photo courtesy of Rain Zheng.
Audiences will leave Itam: A Sun Bear Story with more than just an appreciation for one rescued bear. The documentary offers a rare glimpse into the lives of sun bears, introducing viewers to a species that remains unfamiliar to many despite being the world's smallest bear and one of Malaysia's most remarkable native wildlife species.
Yet, the film also reminds us that the future of these gentle creatures hangs in the balance.
Both the Malayan sun bear (Helarctos malayanus malayanus) and the Bornean sun bear (Helarctos malayanus euryspilus) are classified as "vulnerable" in the International Union for Conservation of Nature (IUCN) Red List.
Their numbers continue to decline because of habitat loss from deforestation, poaching and the capture of cubs for the exotic pet trade.
Globally, the IUCN estimates that sun bear populations have fallen by more than 30 per cent over the past three decades.
In many ways, Itam's story is both a message of hope and a heartbreaking reminder of what is at stake. Her rescue and return to the forest embody the very best of humanity — compassion, science and unwavering determination coming together to undo the harm inflicted by people.
Yet every release into the wild is also a leap of faith. There are no guarantees, only hope that a bear given a second chance will once again find her place in the forest where she belongs.
But for every bear that finds a second chance, countless others remain hidden behind the walls of captivity, trapped in snares or disappearing as forests are cleared.
Watching the documentary, one question lingers long after the credits roll.
Conservationists are working tirelessly, often against overwhelming odds, to save not only sun bears but countless other species facing the same uncertain future. As habitat continues to disappear and human pressures intensify, are they fighting a losing battle?
Perhaps the better question is this: if they refuse to give up, how can the rest of us afford to?
[NEWS] TOURISM MALAYSIA - TOURISM MALAYSIA PARTNERS WITH BRAINCHILD PICTURES FOR "ITAM: A SUN BEAR STORY" DOCUMENTARY PREMIERE
Published by: Tourism Malaysia News & Media
Published on: 20 July 2026
https://www.tourism.gov.my/media/view/tourism-malaysia-partners-with-brainchild-pictures-for-itam-a-sun-bear-story-documentary-premiere
KUALA LUMPUR – Tourism Malaysia and Brainchild Pictures are proud to announce the Malaysian premiere of "ITAM: A Sun Bear Story", the nation's first feature-length wildlife documentary, ahead of its nationwide theatrical release on 23 July 2026.
Produced by Brainchild Pictures, "ITAM: A Sun Bear Story" marks a significant milestone as the first Malaysian feature documentary to be released simultaneously in Bahasa Malaysia, English, and Mandarin. To ensure consistency and a unified emotional depth, all three versions are narrated by the renowned TV personality and host, Mr Baki Zainal, making the film highly accessible to audiences from diverse linguistic backgrounds.
As one of the most biodiverse nations in the world, Malaysia is home to the Malayan Sun Bear, which is the smallest bear species globally and a significant symbol of the rich natural heritage of the country. The species has also been selected as a key icon for the Visit Malaysia 2026 (VM2026) campaign through its official mascots, Wira and Manja, perfectly reflecting Malaysia's identity as a vibrant, welcoming, and environmentally conscious destination.
Filmed across the spectacular pristine rainforests of Sabah, the documentary follows the inspiring journey of Itam, a rescued sun bear, from her initial rehabilitation at the Bornean Sun Bear Conservation Centre (BSBCC) to her eventual return to the wild. Through stunning cinematography and heartfelt storytelling, the documentary offers audiences a rare glimpse into one of the world's least-studied bear species and the dedicated conservation efforts that give these animals a second chance at life.
The film prominently showcases some of Malaysia's most remarkable natural landscapes and eco-tourism sites, including the BSBCC in Sepilok and the Tabin Wildlife Reserve. Highlighting these locations reinforces Sabah's position as one of the world's premier destinations for wildlife conservation and nature-based tourism.
The nationwide theatrical release follows a series of exclusive gala premieres held across Kuala Lumpur, Penang, Johor Bahru, and Kota Kinabalu. These events bring together government leaders, conservationists, filmmakers, tourism stakeholders, educators, and members of the public to celebrate a landmark achievement for both Malaysian cinema and wildlife conservation.
Beyond its entertainment value, "ITAM: A Sun Bear Story" aims to inspire greater public appreciation for biodiversity, environmental stewardship, and responsible tourism practices. The film effectively demonstrates how compelling storytelling can foster deeper connections between people and nature while encouraging active support for conservation efforts that safeguard Malaysia's unique wildlife.
Tourism Malaysia continues to welcome strategic initiatives that showcase the nation's diverse tourism offerings through meaningful stories and shared experiences. In line with VM2026 campaign, "ITAM: A Sun Bear Story" is set to further strengthen Malaysia's global reputation as a premium destination where visitors can experience not only breathtaking landscapes and a rich cultural heritage, but also globally significant conservation work.
This strategic promotional push aligns seamlessly with the exceptional upward trajectory of the national tourism sector. Throughout 2025, Malaysia recorded 42.2 million international visitor arrivals, representing an increase of 11.2 per cent compared to the 38.0 million arrivals captured in 2024. This robust growth has successfully extended into the current year, with Malaysia recording 17.5 million visitor arrivals from January until May 2026, marking a 3.4 per cent growth compared to the 16.9 million arrivals recorded during the corresponding period last year.
[NEWS] Minime Insights - Malaysia’s First Feature-Length Wildlife Documentary ITAM: A Sun Bear Story Opens Nationwide on 23 July
PUBLISHED BY: MINIME INSIGHTS
PUBLISHED ON: 25 JULY 2026
BY: TAN HENG HONG
KUALA LUMPUR, Malaysia, 20 July 2026 – ITAM: A Sun Bear Story, Malaysia’s first feature-length wildlife documentary about the Bornean sun bear, will be released in cinemas nationwide on 23 July 2026 in English, Bahasa Malaysia and Mandarin.
Directed by Malaysian filmmaker Raymond Tan and produced by Brainchild Pictures, the documentary follows the true story of Itam, an orphaned Bornean sun bear rescued after losing his mother to poachers. Filmed entirely in Sabah, the film chronicles his rehabilitation at the Bornean Sun Bear Conservation Centre (BSBCC) and his journey back to the rainforest.
More than the story of a single bear, ITAM: A Sun Bear Story highlights the challenges facing one of the world’s least understood bear species and the conservation efforts dedicated to protecting its future. Through intimate storytelling and unprecedented access to the rehabilitation process, the documentary offers audiences a rare glimpse into the lives of both the bears and the people working to save them.
The film is released in collaboration with Tourism Malaysia in support of Visit Malaysia 2026, where the sun bear has been chosen as the campaign’s official ambassador, reinforcing Malaysia’s commitment to showcasing its unique wildlife and natural heritage.
“ITAM is ultimately a story about hope,” said Raymond Tan, Director of ITAM: A Sun Bear Story. “By following the life of one rescued bear, we hope audiences gain a deeper appreciation of our rainforests, our wildlife and the importance of conservation. If the film inspires even one person to care more about protecting nature, it has achieved its purpose.”
The production was made possible with the support from Solarvest Holdings Berhad, Baba organics fertilizer, Bask Bear Coffee, SPIC, Blackmagic Design, RED Digital Cinema, Asia Pacific University (APU), Sense Perfect International College and Bornean Sun Bear Conservation Centre.
[NEWS] The Malaysian Reserve - Tourism Malaysia turns to sun bear film to promote responsible eco-tourism
PUBLISHED BY: THE MALAYSIAN RESERVE
PUBLISHED ON: 22 JULY 2026
BY: AKMAR ANNUAR
TOURISM Malaysia is using the country’s first feature-length sun bear documentary to strengthen conservation-led travel under Visit Malaysia 2026 (VM2026), while stressing that success should not be measured by pushing more visitors into environmentally sensitive sites.
Tourism Malaysia director-general Mohd Amirul Rizal Abdul Rahim said the agency had not set a specific visitor target or key performance indicator for destinations featured in “Itam: A Sun Bear Story”, as locations such as Sepilok and the Tabin Wildlife Reserve operate primarily as conservation areas.
“There is no specific target because these places are reserves and conservation centres, and although visitors are allowed, the numbers cannot be too high,” he shared with The Malaysian Reserve when asked how the agency would assess whether the documentary raises tourist arrivals to Sabah’s eco-tourism destinations.
He said such sites must be promoted within their carrying capacities, similar to controlled access at other nature attractions, including the daily limit imposed on climbers at Mount Kinabalu.
“The most important thing is that we do not reach a point where we have to close our islands,” Amirul Rizal said, adding that Tourism Malaysia would encourage travel across a wider range of destinations instead of concentrating visitors at a small number of sites.
The documentary, produced by Brainchild Pictures, premiered in Kuala Lumpur ahead of its nationwide cinema release on July 23 and follows Itam, a rescued sun bear, from rehabilitation at the Bornean Sun Bear Conservation Centre (BSBCC) in Sepilok to her return to the rainforest.
It is the first Malaysian feature-length wildlife documentary to be released simultaneously in Bahasa Malaysia, English and Mandarin, with television host Baki Zainal narrating all three versions.
Filmed over several years in Sabah, the production showcases the BSBCC and Tabin Wildlife Reserve, presenting both as examples of how tourism, conservation and environmental education can be linked through local storytelling.
The sun bear, the world’s smallest bear species, is also a central symbol for VM2026 through the campaign’s official mascots, Wira and Manja.
Filmmaker Raymond Tan said the project began after he realised how little many Malaysians knew about an animal that forms part of the country’s natural heritage.
“How can so many Malaysians not know about it? As a filmmaker, I felt that I had a responsibility and a calling to make a film about the sun bear,” he said in his speech at the premiere on July 20.
Tan said the wildlife production differed sharply from his previous feature-film work because the crew could not stage scenes, direct the animals or repeat moments that were missed.
“There was no second take because the sun bears are not actors or performers, so all our cameras had to be ready and we had to document everything correctly,” he told a press conference before the screening.
One of the most difficult sequences involved transporting Itam by helicopter over the Tabin forest for her release, with the crew making six flights within a narrow window because of unpredictable weather.
The film also avoids presenting the release as a guaranteed happy ending, reflecting the uncertainty faced by rehabilitated wildlife once it is returned to a forest affected by natural risks and human activity.
Wildlife biologist Dr Wong Siew Te said releasing rehabilitated bears remained a difficult decision because the rainforest is a harsh environment, while deforestation, hunting, poaching and the illegal pet trade add further pressure.
“We want bears to live in the forest and not in captivity, not even at our centre, so we have to do our best to give orphaned sun bears a second chance to live in the wild,” he said.
Wong, who has studied sun bears for 28 years, said conservation groups have limited reach and require filmmakers, journalists and the wider public to build awareness around the species.
He added that Wira and Manja had already made the sun bear more recognisable internationally and created a wider platform for the BSBCC’s conservation work.
Baki said he agreed to narrate the documentary after Tan first contacted him through Instagram several years ago, before spending about 16 hours recording the script in the three languages.
He said the narration retained a Malaysian voice rather than imitating foreign documentary styles, reflecting the production’s ambition to take a home-grown conservation story to a wider audience.
“This is a Malaysian film, made by Malaysians and voiced by a Malaysian for Malaysia to bring to the world,” he said.
Tourism Malaysia said the documentary forms part of its broader effort to market the country through meaningful stories, while encouraging appreciation of biodiversity, environmental stewardship and responsible tourism.
Malaysia recorded 42.2 million international visitor arrivals in 2025, up 11.2% from 38 million in 2024, while arrivals rose 3.4% year-on-year to 17.5 million between January and May 2026.
Amirul Rizal’s comments underline the balance facing the tourism sector as it promotes nature destinations without allowing increased visibility to undermine the wildlife habitats and conservation work that attract visitors.
Hands in the dirt, hear with the wild
Text by Farah Amilah Binti Zahari
"If I could introduce one bear to the world, it would be Kala."
That was the answer that immediately came to mind when asked which sun bear had left the greatest impression. More than just a rescued bear, Kala represents the lasting impact of being taken from the wild. Despite years of rehabilitation, the trauma she experienced is still evident today. Watching her pace repeatedly in her enclosure is both heartbreaking and a powerful reminder that the effects of wildlife exploitation can last a lifetime, and that rescue is only the beginning of a much longer journey toward healing.
I had been reading about the plight of sun bears and the work of the Bornean Sun Bear Conservation Centre (BSBCC) for quite some time before coming here. It was deeply saddening to learn that, despite ongoing conservation efforts, some people still choose to keep sun bears as pets or confine them in cruel and inhumane conditions.
At first, I planned to visit BSBCC as a regular visitor. However, after discovering that volunteer opportunities were available, I decided to apply instead. I felt that volunteering would allow me to gain a deeper understanding of sun bear conservation while making the long journey even more meaningful and rewarding.
One of my most memorable experiences was feeding the bears and preparing enrichment treats for them. Seeing their excitement and having the opportunity to observe them up close was incredibly rewarding. Moments like these gave me a greater appreciation for their intelligence, curiosity, and unique personalities.
This volunteering experience has truly been life-changing. Working closely with rescued wildlife and contributing, even in a small way, to improving their daily lives has been both humbling and inspiring. Learning about what these bears have endured has made me even more grateful for the dedicated people who work tirelessly to protect and care for them. It also reminded me that animal welfare is something that deserves far greater attention and compassion.
I firmly believe that animals have just as much of a place in this world as humans. They play an essential role in maintaining healthy ecosystems, and it is our responsibility to ensure they can continue to thrive. Human-wildlife conflicts should be managed responsibly, and sustainable development must always be the path forward if we hope to protect both people and wildlife for future generations.
Learning that caring for sun bears isn’t always as simple as feeding them. Today, I learned how to crack open coconuts for some of our special resident bears, making their meals a little easier to enjoy and the experience even more meaningful.
Who knew volunteering would come with power tool lessons?
A little drill goes along the way, preparing the logs by making hidden pockets for treats to encourage natural foraging behavior.
Final look of the enrichment! "The Calming Log" enrichment for one of our elderly residents. Despite moving at slower pace with age, he remained inquisitive and curious, taking the time to explore the new scents.
An oat balls for the sun bears!
[NEWS] BERITA RTM - ITAM: A SUN BEAR STORY TEMUI PENONTON 23 JULAI
PUBLISHED BY: BERITA RTM
PUBLISHED ON: 21 JULY 2026
KUALA LUMPUR, 21 Julai – Dokumentari tempatan pertama mengenai pemuliharaan beruang madu, ITAM: A Sun Bear Story, dijangka menembusi pasaran China susulan penerbitannya dalam bahasa Mandarin, sekali gus memperluas promosi Malaysia sempena kempen Tahun Melawat Malaysia 2026 (VM2026).
Ketua Pengarah Tourism Malaysia, Mohd Amirul Rizal Abdul Rahim, berkata dokumentari itu akan ditayangkan serentak di pawagam seluruh negara bermula 23 Julai selepas turut dipertontonkan di Singapura.
“Sekarang ini kita akan tayang serentak, 23 Julai seluruh Malaysia dan ia juga baru ditayangkan di Singapura. Kita berharap kita dapat bawa ke negara China kerana ia juga dinarasikan dalam bahasa Mandarin, jadi itu adalah permulaan,” katanya.
Beliau berkata demikian ketika ditemui pemberita selepas tayangan perdana ITAM: A Sun Bear Story di ibu negara.
Penerbitan versi bahasa Mandarin membuka peluang untuk memperkenalkan dokumentari berkenaan kepada penonton di China ibarat serampang dua mata dalam memperluas promosi produk pelancongan negara berasaskan biodiversiti dan pemuliharaan hidupan liar.
Diterbitkan Brainchild Pictures, ITAM: A Sun Bear Story merupakan dokumentari tempatan pertama yang memfokuskan kepada pemuliharaan beruang matahari, selain diterbitkan serentak dalam Bahasa Melayu, Inggeris dan Mandarin.
Ketiga-tiga versi dokumentari itu dalam bentuk penceritaan audio dilakukan personaliti televisyen, Baki Zainal, bagi memastikan penyampaian mesej yang konsisten kepada penonton daripada pelbagai latar belakang.
Dokumentari berkenaan mengisahkan perjalanan Itam, seekor beruang madu yang diselamatkan, bermula daripada proses rehabilitasi di Pusat Pemuliharaan Beruang Matahari Borneo (BSBCC) di Sepilok sehingga dilepaskan semula ke habitat asalnya.
Selain memaparkan usaha pemuliharaan hidupan liar, filem itu turut mengetengahkan keindahan hutan hujan tropika Sabah termasuk BSBCC dan Hutan Simpan Hidupan Liar Tabin, sekali gus mempromosikan Sabah sebagai destinasi ekopelancongan bertaraf dunia.
Beruang madu turut dipilih sebagai ikon Tahun Melawat Malaysia 2026 (VM2026) menerusi maskot rasmi Wira dan Manja, mencerminkan komitmen negara terhadap pemuliharaan biodiversiti dan pelancongan lestari.
[NEWS] UTUSAN MALAYSIA - DOKUMENTARI ‘ITAM’ BAWA MESEJ PEMULIHARAAN HIDUPAN LIAR
PUBLISHED BY: UTUSAN MALAYSIA
PUBLISHED ON: 21 JULY 2026
BY: ARMAN HAQIEM JOSLAY & FAEN NABILAH NIZAM
KUALA LUMPUR: Industri dokumentari tempatan mencatat sejarah tersendiri menerusi penerbitan Itam: A Sun Bear Story, yang menjadi filem dokumentari penuh tempatan pertama negara dilancarkan secara serentak dalam tiga bahasa utama iaitu Bahasa Melayu, Inggeris dan Mandarin.
Langkah melancarkan tiga versi bahasa secara serentak itu bertujuan memastikan keselarasan naratif dan kedalaman emosi, sekali gus membolehkan mesej pemuliharaan hidupan liar dapat disampaikan secara lebih inklusif kepada masyarakat pelbagai latar belakang.
Kesemua versi berkenaan dihoskan serta dialih suara secara rasmi oleh personaliti televisyen terkenal, Baki Zainal.
Mengangkat kisah benar mengenai ‘Itam’, seekor beruang madu yang diselamatkan sebelum dilepaskan semula ke habitat asal di Sabah, naskhah berkenaan bukan sahaja menuntut kepakaran dari segi naratif, malah menguji ketahanan kru sepanjang proses penggambaran di alam liar.
Pengarahnya, Raymond Tan berkata, proses merakam kehidupan haiwan liar seperti beruang matahari bukannya satu tugas mudah kerana ia tidak seperti mengendalikan pelakon manusia.
“Cabaran melakukan penggambaran dalam satu rakaman sahaja merupakan antara cabaran terbesar yang dihadapi oleh kru produksi.
“Ini kerana haiwan seperti Itam tidak akan mengikut arahan, sekali gus menekankan kepentingan untuk memastikan rakaman pertama itu dilaksanakan dengan sempurna,” katanya ketika ditemui dalam sidang media, di sini baru-baru ini.
Sementara itu, cabaran merakam pergerakan haiwan, Raymond berkata, kru produksi juga terpaksa berdepan dengan pelbagai risiko logistik dan ketidaktentuan cuaca, terutamanya ketika sesi penerbangan helikopter.
“Pengasas Pusat Pemuliharaan Beruang Madu Borneo (BSBCC), Dr. Wong Siew Te sebelum itu telah menasihatkan kami bahawa banyak perkara mungkin boleh berlaku ketika penerbangan helikopter.
“Ia kerana penerbangan itu merentasi Hutan Simpan Hidupan Liar Tabin yang amat besar, ditambah pula dengan cuaca yang tidak boleh dijangka walaupun penerbangan itu hanya mengambil masa sepuluh minit sahaja.
“Kami juga menghabiskan masa selama enam bulan untuk mengangkut kru produksi ke kawasan berkenaan, jadi segalanya perlu dilakukan dengan pantas dan teliti,” katanya ketika ditemui dalam sidang media.
Dokumentari terbitan Brainchild Pictures dengan kerjasama Tourism Malaysia itu dijadualkan menemui penonton di pawagam seluruh negara bermula 23 Julai ini.
Naskhah yang merakamkan keindahan BSBCC Sepilok dan Hutan Simpan Hidupan Liar Tabin di Sabah itu turut menyokong kempen Tahun Melawat Malaysia 2026 (VM2026) dengan mengangkat beruang matahari, iaitu spesies beruang terkecil di dunia sebagai ikon menerusi maskot rasmi Wira dan Manja.- UTUSAN
[NEWS] TOURISM MALAYSIA NEWS & MEDIA - TOURISM MALAYSIA PARTNERS WITH BRAINCHILD PICTURES FOR “ITAM: A SUN BEAR STORY” DOCUMENTARY PREMIERE
KUALA LUMPUR – Tourism Malaysia and Brainchild Pictures are proud to announce the Malaysian premiere of "ITAM: A Sun Bear Story", the nation's first feature-length wildlife documentary, ahead of its nationwide theatrical release on 23 July 2026.
Produced by Brainchild Pictures, "ITAM: A Sun Bear Story" marks a significant milestone as the first Malaysian feature documentary to be released simultaneously in Bahasa Malaysia, English, and Mandarin. To ensure consistency and a unified emotional depth, all three versions are narrated by the renowned TV personality and host, Mr Baki Zainal, making the film highly accessible to audiences from diverse linguistic backgrounds.
As one of the most biodiverse nations in the world, Malaysia is home to the Malayan Sun Bear, which is the smallest bear species globally and a significant symbol of the rich natural heritage of the country. The species has also been selected as a key icon for the Visit Malaysia 2026 (VM2026) campaign through its official mascots, Wira and Manja, perfectly reflecting Malaysia's identity as a vibrant, welcoming, and environmentally conscious destination.
Filmed across the spectacular pristine rainforests of Sabah, the documentary follows the inspiring journey of Itam, a rescued sun bear, from her initial rehabilitation at the Bornean Sun Bear Conservation Centre (BSBCC) to her eventual return to the wild. Through stunning cinematography and heartfelt storytelling, the documentary offers audiences a rare glimpse into one of the world's least-studied bear species and the dedicated conservation efforts that give these animals a second chance at life.
The film prominently showcases some of Malaysia's most remarkable natural landscapes and eco-tourism sites, including the BSBCC in Sepilok and the Tabin Wildlife Reserve. Highlighting these locations reinforces Sabah's position as one of the world's premier destinations for wildlife conservation and nature-based tourism.
The nationwide theatrical release follows a series of exclusive gala premieres held across Kuala Lumpur, Penang, Johor Bahru, and Kota Kinabalu. These events bring together government leaders, conservationists, filmmakers, tourism stakeholders, educators, and members of the public to celebrate a landmark achievement for both Malaysian cinema and wildlife conservation.
Beyond its entertainment value, "ITAM: A Sun Bear Story" aims to inspire greater public appreciation for biodiversity, environmental stewardship, and responsible tourism practices. The film effectively demonstrates how compelling storytelling can foster deeper connections between people and nature while encouraging active support for conservation efforts that safeguard Malaysia's unique wildlife.
Tourism Malaysia continues to welcome strategic initiatives that showcase the nation's diverse tourism offerings through meaningful stories and shared experiences. In line with VM2026 campaign, "ITAM: A Sun Bear Story" is set to further strengthen Malaysia's global reputation as a premium destination where visitors can experience not only breathtaking landscapes and a rich cultural heritage, but also globally significant conservation work.
This strategic promotional push aligns seamlessly with the exceptional upward trajectory of the national tourism sector. Throughout 2025, Malaysia recorded 42.2 million international visitor arrivals, representing an increase of 11.2 per cent compared to the 38.0 million arrivals captured in 2024. This robust growth has successfully extended into the current year, with Malaysia recording 17.5 million visitor arrivals from January until May 2026, marking a 3.4 per cent growth compared to the 16.9 million arrivals recorded during the corresponding period last year.
Young Hearts, Big Impact: Thank You, Balears International College
A heartfelt thank you to the wonderful students and teachers at Balears International College in Mallorca, Spain, for their incredible kindness and support for sun bear conservation.
The students organised a cake sale to support our rescued sun bears and also wrote us heartfelt letters. We are truly touched by their compassion and generosity.
It is inspiring to see young people from across the world caring about wildlife and taking action to make a difference. Your kindness reminds us that conservation knows no borders.
Thank you for standing with us and for giving hope to sun bears and the forests they call home.
𝐌𝐚𝐧𝐣𝐚 𝐁𝐞𝐠𝐢𝐧𝐬 𝐇𝐞𝐫 𝐒𝐨𝐟𝐭 𝐑𝐞𝐥𝐞𝐚𝐬𝐞 𝐀𝐝𝐯𝐞𝐧𝐭𝐮𝐫𝐞
On 8 July 2026, Manja reached an important milestone in her rehabilitation journey as she was transferred to Tabin Wildlife Reserve to begin the next stage of the soft release program.
The journey to Tabin Wildlife Reserve took almost five hours, with several stops along the way to monitor her condition, provide feeding breaks, and allow her time to settle during the long journey. As she experienced this major change, Manja showed signs of uneasiness and vocalised occasionally during transportation. However, with careful monitoring and support from the team, she gradually became calmer and completed the journey safely while remaining in good condition.
Upon arriving at the camp, Manja was introduced to her temporary holding enclosure, where her curiosity quickly took over. She began exploring her new surroundings, sniffing around, moving through the enclosure, and familiarising herself with the unfamiliar environment. Although she remained cautious at first, she slowly became more relaxed and comfortable as she adjusted to her new home.
During this adjustment period, Manja also started building a relationship with her new keeper. Developing trust with her keeper is an important part of her transition, helping her feel secure, reducing stress, and ensuring she receives the best care throughout the soft release process.
Manja’s GPS collar allows our team to monitor her movements, activity, and adaptation to life in the forest as she begins her soft release journey. The information collected helps us better understand her progress, evaluate her rehabilitation journey, and respond quickly if she requires assistance.
While Manja continues to settle into her new environment, she will be closely monitored by the team. Once she is ready, she will begin forest walk sessions, giving her the opportunity to explore the natural forest, strengthen her survival skills, and continue developing the behaviors needed for her journey towards independence in the wild.
𝐓𝐡𝐚𝐧𝐤 𝐘𝐨𝐮, 𝐑𝐚𝐟𝐢𝐝𝐚𝐡, 𝐟𝐨𝐫 𝐁𝐞𝐢𝐧𝐠 𝐏𝐚𝐫𝐭 𝐨𝐟 𝐁𝐒𝐁𝐂𝐂’𝐬 𝐂𝐨𝐧𝐬𝐞𝐫𝐯𝐚𝐭𝐢𝐨𝐧 𝐉𝐨𝐮𝐫𝐧𝐞𝐲
From 30 March to 12 July 2026, Rafidah from Universiti Teknologi MARA (UiTM) became part of the BSBCC team, stepping into the world of wildlife conservation and gaining valuable hands-on experience in caring for rescued sun bears.
Throughout her internship, Rafidah was involved in various aspects of our daily operations, learning about wildlife husbandry, enrichment, and the efforts behind providing the best care for our rescued bears. Each day brought new experiences, challenges, and opportunities to better understand the dedication and teamwork required in conservation work.
To conclude her internship, she shared her journey through a poster presentation, reflecting on the experiences, knowledge, and memorable moments she gained throughout her time at BSBCC. Her presentation provided a meaningful opportunity to look back on her learning journey and the contributions she made as part of our team.
Thank you, Rafidah, for your dedication, willingness to learn, and valuable contributions during your time with us. We truly appreciate the time and effort you have shared with BSBCC, and we hope the experiences and lessons gained here will continue to support your journey in conservation.
Wishing you all the best in your next chapter!
Farewell, Sigalung. You Will Always Be Remembered.
Following the completion of the post-mortem examination and histopathological analysis, we are saddened to share the passing of our beloved sun bear, Sigalung, who passed away on 10 May 2026 at the age of 19. The findings confirmed that he died of sudden heart and lung failure caused by an undetected long-term heart disease.
Born in 2007, Sigalung was found by villagers near a logging camp in the Sipitang district, southwest of Sabah, together with another young sun bear, Phin. It is believed that their mother had likely been killed before the two cubs were taken and kept as illegal pets. Both were rescued and brought to Lok Kawi Wildlife Park before Sigalung was later transferred to BSBCC on 1 March 2014.
Sigalung had a personality that was impossible to forget. As he grew older, he became a confident, adventurous, and cheeky bear with a strong character. Like many adult male sun bears, he could be territorial and would often challenge the other males. Yet beneath his bold personality was a bear who once feared stepping into the forest.
When Sigalung first arrived at BSBCC, he stayed close to the safety of his den and was reluctant to venture out. For almost two years, he underwent fence training supported by patient and consistent care. On July 2017, he finally stepped into the forest enclosure for the first time. After that, he rarely looked back. Each time the guillotine door opened, he would immediately head out into the forest, even in light rain, spending his time exploring, foraging, and moving through the landscape with growing confidence.
We are grateful to have been part of Sigalung's journey. From his first uncertain days to the confidence he found in the forest, his story reflects the impact of giving rescued sun bears the time and space to adjust, heal, and grow. He will be deeply missed by all who knew and cared for him.
A moment that will always remain special in Sigalung’s journey. After spending years learning to trust his surroundings, Sigalung finally took his first steps into the forest enclosure in July 2017. Once a bear who preferred the safety of his den, he slowly gained the confidence to explore beyond what was familiar to him.
With his deep, pitch-black eyes and a distinctive dark-coloured snout, Sigalung had a face that was truly unforgettable.
His dark snout often made his nose appear larger, adding to the unique look that many of us came to recognise and love. His expressive eyes and unmistakable features gave him a presence that was uniquely his own,one that could be recognised even from a distance.
Every bear has features that make them special, and for Sigalung, it was his striking expression and unmistakable presence that made him stand out. Beyond his memorable appearance, Sigalung also had his own favourite, including coconuts, which he enjoyed and expertly broke open with his strong jaws and natural skills.
During his latest birthday celebration, we prepared a special cake and a surprise box just for him. With his curious nature, Sigalung carefully inspected his gifts before making his move, figuring out the best way to reach them, even attempting to climb up the structure to get closer to his birthday treats.
This little moment captured Sigalung’s determination, curiosity, and playful personality that we will always remember.
After getting his birthday surprises, Sigalung carried them into his den and quietly opened the boxes, carefully exploring what was inside.
Watching him enjoy his special moment was truly heartwarming. His curiosity and way of discovering his gifts showed the little things that made Sigalung so unique.
A simple birthday surprise turned into a beautiful memory, one that we will always carry with us. Thank you, Sigalung, for all the unforgettable moments and the happiness you brought to everyone who had the chance to know you.
Sandakan Vocational College 1 Open Day
In conjunction to Sandakan Vocational College 1 Open Day and 60th anniversary celebration, BSBCC was invited to set up exhibition booth at the venue, here at Sandakan Vocational College 1, Sandakan on the 11th June 2026.
Several other strategic partners also invited to the event, plus various other activities, such as sales and entrepreneur booths from college students and abseiling activity from the fire department. Lots of students and member of public attended the event, and we see this as another good opportunity to speak about sun bears and wildlife. Good day after all, we were glad to be invited to the event.
Thank you Sandakan Vocational College 1 for the invitation, and we hope to see more cooperation between our sides.
SK Pamol Co-Curricular Carnival
BSBCC was invited to open a booth at SMK Pamol on the 9th July 2026 in conjunction with the Karnival Kokurikulum SMK Pamol 2026 (SMK Pamol Co-curricular Carnival 2026). This carnival aimed to serve as a platform for students to demonstrate involvement and capabilities in non-academic skills, emphasising the importance of co-curricular skills alongside academic achievements.
BSBCC seized the opportunity to engage students at SMK Pamol and share general knowledge about sun bears, what BSBCC has been doing to conserve and preserve them, and how the public can contribute to the conservation cause. Some students also joined our mini quiz, using the infographic banners and exhibits to learn things on their own. It was a day full of questioning here and there, but we were more than glad to entertain the students.
Thank you, SMK Pamol, for the opportunity!
[NEWS] Utusan Malaysia - Kisah Fulung Si Beruang Madu
Published by: Utusan Malaysia
Published on: 7 July 2026
By: Zahra Mohamad Zhahir
https://www.utusan.com.my/gaya/2026/07/kisah-fulung-si-beruang-madu/
𝐀 𝐉𝐨𝐮𝐫𝐧𝐞𝐲 𝐑𝐨𝐨𝐭𝐞𝐝 𝐢𝐧 𝐂𝐨𝐧𝐬𝐞𝐫𝐯𝐚𝐭𝐢𝐨𝐧
Text by Sylvia Peggy Lim (UPM Internship Student)
I chose to do my internship at BSBCC because I wanted an experience rooted in Sabah, where we are so fortunate to have incredible wildlife. Many of my seniors and friends who had volunteered here before spoke highly of the programme, and their enthusiasm inspired me to come.
My most memorable moments were simply watching the bears be themselves—each with their own unique quirks and personalities as they foraged, climbed, playfully wrestled, or curled up for a nap. I would often catch myself pausing in the middle of a task just to observe them, completely absorbed by their natural behaviors. Seeing them so relaxed and at ease always filled me with a quiet sense of joy and awe, reminding me how special it was to witness these moments up close.
The daily routine was physically tiring at first, but working alongside a dedicated team and learning to pace myself made it both manageable and rewarding. In the end, every effort was for the bears, which made it all worthwhile.
Through the guidance of the staff, I learned how much detail goes into caring for rescued bears: their diet, enrichment, health needs, and the patience required to prepare them for release. I also got to hear the individual rescue stories behind each bear and understand their unique personalities, which made the work even more meaningful.
These two weeks reminded me why I chose veterinary medicine—to contribute to conservation and speak for species that cannot speak for themselves. It was a peaceful, grounding experience that deepened my commitment to wildlife protection. I’m truly grateful to Dr Wong Siew Te, the bear care officers, keepers, fellow interns, and volunteers for their patience and guidance. Their unwavering dedication and love for the bears is inspiring and something I deeply respect.
I hope more people will come to know and cherish our Bornean sun bear and that every rescued bear here can continue to live happily and, when possible, return to the wild where they belong.
Fulung is one of the most popular bears at the centre. He is friendly, confident, and very curious about his surroundings. He is often seen standing on his hind legs to get a better look or smell, which makes him easy to recognise.
He spends his days roaming the forest enclosure, foraging, resting, basking in the sun, and climbing trees. Fulung also gets along well with other bears such as Ah Bui, Julaini, and Ah Lun. He is an active and curious bear who enjoys exploring and showing his natural behaviours.
Working on a spinning feeder enrichment designed for Susie and Kuamut.
Grass and leaves added to enrich the setup and make it closer to a natural environment.
A special thanks to Effendy for his support in making the spinning feeder enrichment.
Laying down like it’s Sunday all week while enjoying coconut water.
Romolina is seen here with her beautifully crafted nest in Pen C. She is often observed building multiple nests, reflecting her strong natural nesting instinct.
If I had the opportunity to introduce just one bear to the world… honestly, I don’t think I could choose. I would love to introduce every single one of them. Each bear is unique, lovable, and incredibly special in their own way, and they all deserve equal love, attention, and recognition. Every one of their stories is worth sharing with the world.
They are all so full of personality and charm that it feels impossible to pick only one, because each of them deserves to be known and appreciated.
Last day check-in: fingerprints left, memories taken, hearts stolen by bears