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They're known as Asia's Sun Bears and they're listed as a vulnerable species. A group of Sunshine Coast Uni students who are studying communications have got behind their plight, by designing an adoption program for the Bornean Sun Bear Conservation Centre.
They'll travel to the Centre next month, but before then, you'll have an opportunity to find out more about this beautiful creature at a special movie night.
Sarah Pye is a public relations lecturer at the uni and she'll travel with her students to Borneo in early Feburary to see the Centre first-hand. Christina Morris and Nerilyn Vetter are two of the students in her team.
Annie started by asking Sarah how the project first came to her attention.