The Bornean Sun Bear Conservation Centre (BSBCC) is being developed in Sabah Malaysian Borneo as rescue, rehabilitation, education, and research centre for the sun bear. In Sabah, these bears continue to be threatened by forest degradation and habitat loss, illegal hunting for bear parts and to protect crops, and poaching to obtain young cubs for the pet trade. As a result of these threats, many young sun bears are living in unnatural and solitary captive conditions throughout Sabah, with no access to outdoor areas. The goal of the new BSBCC is to promote Malayan sun bear conservation by (1) creating the capacity to confiscate, rehabilitate and release suitable orphaned and ex-captive bears back into the wild; (2) providing an improved long-term living environment for captive bears welfare that cannot be released; and (3) educating the public and raising awareness about this little known species through visitor and education outreach programs, and (4) conduct research on both captives and wild sun bears. The BSBCC was established as a non-profit organization in Sabah in 2008. It is a joint project among sun bear researcher Siew Te Wong, Land Empowerment Animals People (LEAP), the Sabah Wildlife Department (SWD) and the Sabah Forestry Department (SFD). Funding for the project is acquired through various grants from funding agencies, individual donations, government supports, and special events. Bear Action Teams (BATs) volunteering program provide the opportunity for locals and international volunteer groups to get involve on husbandry and construction of the facilities. We develop BSBCC from a holistic approach involving multiple levels of people that work toward compassionate conservation where animal welfare, education, research and conservation the species all meet on the same ground. This approach is particular important to conserve threaten species like the sun bears so that maximum conservation outputs can be achieved without wasting the already limited conservation resources in this region.